About Us
ABOUT RAD
RAD was founded by owner Ramit Appel
Ramit has always had a love and passion for art, design, fashion and of course hair! No surprise as she was born and raised in the beautiful land of Israel where the incredible landscape, people and culture inspired her from the time she was a young girl.
Life brought her to the United States where she resides in Boston, Massachusetts with her loving and supportive husband David and amazing 2 children.
Ramit started RAD in 2018 after completing the Boston College of Architecture. She jumped right in with residential projects involving full renovation and custom furniture design.
Ramit believes hair is an integral part of someone's self-confidence and outward appearance. Healthy hair contributes to an easy lifestyle and happiness all around.
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Diamond Professional
When Ramit discovered Diamond Professional products it completely transformed her hair care experience. After years of searching, she finally found the perfect combination of hair care and hair straightening treatments with Diamond Professional. Her hair had never looked or felt so good.
Ramit believes everyone deserves to feel confident and beautiful with their hair. Fueled by this passion, she made it her mission to bring these exceptional products to the United States.
At RAD, we are proud and excited to introduce these transformative offerings.
We can’t wait to hear how they change the way you feel about your hair every day!